Use Case
WooCommerce Seasonal Promotions
Set up scheduled promotions for Black Friday, Cyber Monday, Christmas, summer sales, and other seasonal events — with start/end dates, targeted product discounts, countdown timers (Pro), and automatic display components.
Seasonal Promotion Workflow
Seasonal campaigns need precise scheduling, targeted products, visible countdown urgency, and a way to turn them off at exactly the right time. Ezhance handles each of these — without requiring custom code.
Schedule Start and End
Set a start date/time and end date/time for the promotion. It activates and deactivates automatically — no manual intervention required.
Target the Right Products
Select specific products, variations (Free) or categories and tags (Pro). Other products remain at full price.
Set the Discount
Percentage off, fixed amount off, or a fixed unit price. Strikeout pricing displays automatically on product and category pages.
Add a Countdown Timer
Pro: a countdown timer on product pages creates urgency. Synced to the promotion end date — counts down to zero and disappears when the promotion ends.
Review Safety Score
Check the Offer Safety Score before publishing — especially for broad seasonal campaigns that target many products.
Monitor Analytics
Track how many orders included the seasonal promotion and total revenue attributed to the campaign in Ezhance analytics.
Seasonal Campaign Templates
20–30% off selected products. Schedule Thursday midnight to Monday midnight. Countdown timer (Pro). Check Safety Score — BFCM campaigns often target many products simultaneously.
Buy X Get Y on gift-paired products. Schedule from Dec 1 to Dec 23. Announcement bar (Pro) across all pages. Focus targeting on gift-suitable items only.
Bulk pricing on seasonal products to increase order volume. Target seasonal SKUs only. No countdown timer needed — run for 4 weeks.
Simple discount on end-of-season SKUs only. Deep discount (30–50%) acceptable since clearance stock is already earmarked. Set per-promotion usage limit.
Seasonal Promotion Best Practices
- Create the promotion draft 1–2 weeks before the campaign to allow time for Safety Score review and adjustments.
- Use category targeting (Pro) for broad seasonal campaigns — easier to manage than selecting products individually.
- Enable sale item exclusion (Pro) so products already on sale don't receive an additional seasonal discount.
- Set a usage limit per customer (2–3) on cart discount seasonal promotions to limit single-customer over-redemption.
- Use the announcement bar (Pro) sitewide to maximize awareness during the campaign window.
- After the promotion ends, check analytics to see which products drove the most seasonal revenue.